All Features
Everything included to launch, run, and grow your ecommerce business with clarity and confidence.
Product Discovery
Help shoppers find the right product quickly and confidently with fast search, precise filters, and intuitive navigation that reduces friction.
Smart Search Suggestions
Deliver instant results and predictive suggestions as customers type, keeping shoppers engaged and moving toward the right products faster.
- Autocomplete results for faster product discovery
- Improved relevance using product titles, tags, and categories
- Mobile-first search experience
Advanced Filtering
Let customers narrow down products by the attributes that matter most, so they can reach the perfect item in fewer clicks.
- Filter by price, size, color, brand, and custom attributes
- Multi-select filters for precise results
- Responsive filters optimized for mobile
Flexible Sorting
Enable sorting by price, popularity, recency, and more so every shopper can browse in the order that best fits their buying intent.
- Sort by best selling, newest, price, and ratings
- Consistency across desktop and mobile
- Helps different buyer personas shop their way
Category, Brand & Tag Navigation
Offer multiple paths for customers to browse your catalog through structured categories, brand collections, and tag-based discovery.
- Multi-level categories
- Brand pages and filters
- Tag-based collections
Product Pages & Merchandising
Present products beautifully and sell more per visit with rich visuals, structured information, and smart cross-sell blocks.
High-Quality Product Galleries
Showcase products with multiple images, zoom, and optimized loading to build buyer confidence and reduce hesitation.
- Support for multiple product images and angles
- Zoom for detailed product inspection
- Fast-loading optimized images
Product Variations
Sell sizes, colors, and materials without duplicate listings while keeping pricing and inventory accurate per variation.
- Individual pricing and stock per variation
- Variation-specific images
- Automatic combination generation
Detailed Product Tabs
Organize information into structured sections so shoppers can quickly find specs, shipping, and care details without scrolling.
- Description, specifications, shipping, and care tabs
- Unlimited custom tabs
- Clean, professional presentation
Frequently Bought Together
Cross-sell complementary products with curated bundles that raise order value without feeling pushy.
- Create bundles and recommendations
- One-click add-to-cart for suggested items
- Boosts order value without being intrusive
Cart & Checkout
Reduce friction and increase checkout completion with fast flows, trust signals, and localized inputs.
Persistent Cart
Keep carts saved across sessions and devices so customers can return and complete purchases without starting over.
- Logged-in users keep carts across devices
- Guest carts preserved during browsing
- Cart merging when guests sign in
Guest Checkout
Allow purchases without account creation to remove barriers for first-time buyers and speed up checkout.
- Minimal form fields for speed
- Optional account creation post-purchase
- Order tracking via email
Coupon & Discount Entry
Apply codes directly in cart and checkout with clear feedback so customers feel confident their savings are applied.
- Supports percentage, fixed, and free-shipping codes
- Validation and rule enforcement
- Clear messaging when applied
Address Auto-Complete
Speed up address entry and reduce delivery errors with smart auto-complete and validation for key regions.
- Postcode/zip lookup for rapid entry
- Reduces typos and invalid addresses
- Supports UK, US, and India
Payments & Finance
Accept payments your customers trust, globally, with modern wallets, local methods, and secure processing.
Stripe Card Payments
Secure card payments with 3D Secure support and modern wallet options to improve trust and reduce fraud.
- Visa, Mastercard, Amex, Discover
- Apple Pay and Google Pay support
- PCI-compliant hosted payments
PayPal & Amazon Pay
Let customers pay with their preferred wallet for faster checkout and higher completion, especially for mobile shoppers.
- One-click checkout for wallet users
- Trusted payment brands
- Boosts conversion among hesitant buyers
Razorpay for India
Offer local payment methods for Indian customers, including UPI and EMI, to increase acceptance and conversion.
- UPI, net banking, cards, and wallets
- EMI options for higher basket sizes
- Built-in local compliance
Cash on Delivery & Bank Transfer
Support alternative payment methods in specific markets to serve customers who prefer offline or local payment workflows.
- COD availability with optional fee
- Manual bank transfer instructions
- Flexible configuration by region
Promotions & Loyalty
Increase repeat purchases and average order value with targeted promotions, automation, and loyalty incentives.
Coupon Management
Create discounts with detailed rules and limits so promotions are profitable, controlled, and easy to manage.
- Usage limits and date ranges
- Product/category restrictions
- First-purchase or VIP-only rules
Automatic Discounts
Apply promotions automatically without coupon codes to reduce friction and maximize redemption rates.
- Sale prices and flash sales
- Member-only pricing
- Scheduled campaigns
Rewards & Points
Reward customers for purchases and engagement with a points system that drives loyalty and repeat orders.
- Points for orders, reviews, or signups
- Redeem for store credit
- Dashboard to track balance
Store Wallet
Give customers a store wallet for fast repeat purchases and easy refunds that keep revenue in your ecosystem.
- Refunds to wallet
- Top-up via any payment method
- Use at checkout instantly
Orders & Returns
Full visibility into the order and return lifecycle with clear status updates and self-service tools.
Order Tracking
Keep customers informed with real-time order status, carrier tracking, and delivery estimates.
- Status updates and history
- Tracking links for carriers
- Estimated delivery dates
Self-Service Returns
Let customers request returns easily with guided workflows that reduce support load and speed up resolution.
- Return reasons and photos
- Multi-item returns in one request
- Return status updates
Invoice Downloads
Provide professional invoices anytime with compliant numbering, tax details, and easy PDF downloads.
- Download PDF invoices from order history
- Automatic numbering and tax details
- Business-ready documentation
Order Notes & Gift Options
Support special instructions and gifting with order notes, gift messaging, and delivery preferences.
- Gift messages and price hiding
- Delivery instructions
- Clear fulfillment notes
Customer Accounts
Give customers control over their orders, preferences, and rewards with a secure self-service account area.
Personal Dashboard
Provide a single place for orders, rewards, and wallet activity so customers always know their status.
- Recent order overview
- Rewards and wallet balances
- Saved addresses and preferences
Saved Addresses
Enable faster checkout for returning customers with saved shipping and billing addresses.
- Multiple shipping and billing addresses
- Set defaults for quick checkout
- Easy edit and delete options
Wishlist
Let shoppers save products for later or share with others, keeping purchase intent alive.
- Save from product pages
- Move items to cart quickly
- Shareable wishlists
Secure Login Options
Offer traditional and social logins with secure recovery flows and optional two-factor protection.
- Email/password login with reset flow
- Social login options
- Two-factor authentication ready
Store Management
Manage products, inventory, and orders with ease using tools built for speed and accuracy at scale.
Product Management
Create rich product listings with full control over content, organization, and bulk updates.
- Rich descriptions with images and formatting
- Product categories, brands, and tags
- Bulk editing and duplication
Inventory Tracking
Know stock levels at all times with variation-level tracking and proactive alerts.
- Variation-level stock tracking
- Low stock alerts
- Stock adjustment history
Order Management
Process orders efficiently at scale with bulk actions, status updates, and shipping controls.
- Status updates and bulk actions
- Packing slip and invoice generation
- Track shipping details
Customer Management
Access full customer profiles and history to resolve issues faster and drive better retention.
- Order history and lifetime value
- Wallet and rewards management
- Support ticket visibility
Marketing & Growth
Tools to acquire, convert, and retain customers through owned channels and high-impact campaigns.
Email Marketing
Send targeted campaigns and newsletters with segmentation and tracking to improve ROI.
- Segment subscribers
- Schedule campaigns
- Track opens and clicks
Review & Ratings
Collect authentic customer feedback with verified reviews and photo support to build trust.
- Verified purchase reviews
- Photo reviews support
- Admin moderation
SEO & Social Sharing
Get discovered on search and social platforms with editable metadata and share-ready previews.
- Editable meta titles and descriptions
- Clean URLs and sitemaps
- Rich social share previews
Security & Compliance
Enterprise-grade protection for your store with secure payments, privacy controls, and access monitoring.
Fraud Detection
Protect your store with automatic fraud checks that reduce chargebacks and suspicious activity.
- Risk checks at checkout
- Payment verification controls
- Continuous monitoring
PCI & SSL Compliance
Keep payments secure and data encrypted with PCI-compliant flows and SSL across the storefront.
- PCI-compliant payment workflows
- SSL encryption across the storefront
- Secure data storage practices
Privacy Controls
Support GDPR-ready privacy controls with consent management and customer data requests.
- Customer data access and deletion
- Consent and cookie management
- Privacy-first defaults
Secure Authentication
Protect admin and staff access with multi-factor authentication, session monitoring, and access logs.
- Multi-factor authentication
- Session monitoring
- Access logs
International & Shipping
Sell worldwide with localized experiences, flexible shipping options, and carrier integrations.
Multi-Currency Pricing
Display prices in local currencies with automatic detection and real-time rate updates.
- Automatic currency detection
- Manual currency selection
- Real-time rate updates
Flexible Shipping Methods
Offer standard, express, and pickup options with flexible rules by region and order value.
- Shipping zones and rates by region
- Free shipping thresholds
- Store pickup support
Shipping Integrations
Streamline label creation and tracking with carrier integrations and automated updates to customers.
- Carrier integrations
- Label printing
- Tracking updates to customers
Analytics & Reporting
Make decisions with real-time insights across sales, customers, products, and on-site behavior.
Sales & Revenue Reporting
Track revenue performance by time period with comparisons and trends that guide growth decisions.
- Daily, weekly, monthly, and yearly trends
- Average order value tracking
- Comparison against prior periods
Customer Insights
Understand buyer behavior and lifetime value with insights into retention, frequency, and geography.
- New vs returning customers
- Purchase frequency
- Geographic distribution
Product Performance
See which products drive growth with units sold, revenue impact, and return-rate visibility.
- Units sold and revenue per product
- Conversion and return rates
- Inventory insights
Search Analytics
Learn what shoppers are looking for with top search terms, no-result queries, and conversion impact.
- Top search terms
- No-result searches
- Search-to-conversion performance
Integrations
Connect to the tools you already use with reliable integrations for email, analytics, accounting, and shipping.
Email Delivery Providers
Ensure reliable email delivery through trusted services with monitoring and fallback for critical notifications.
- Support for Mailgun, SendGrid, SES
- Improved deliverability
- Fallback and monitoring
Analytics & Tracking
Connect marketing and performance tools for clear attribution, conversion tracking, and ROI measurement.
- Google Analytics and Facebook tracking
- Conversion tracking
- Campaign attribution
Accounting Exports
Export sales and order data easily in formats that integrate with your accounting workflows.
- CSV/Excel export formats
- Scheduled exports
- Compatibility with accounting tools
Shipping & Fulfillment
Connect with carrier services for rate calculation, label generation, and real-time fulfillment updates.
- Label generation and tracking sync
- Rate calculation
- Carrier-specific integrations
Everything you need to launch faster
Build premium storefronts with reusable components, flexible sections, and multi-store scale.